PRINT: March/April 1960. Volume 14, No. 2. Ladislav Sutnar original color paper promotional insert.

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Volume 14, No. 2, March/April 1960

Jack Golden [Guest Art Director]

Nanci Lyman  [Editor]: PRINT: AMERICA'S GRAPHIC DESIGN MAGAZINE. NYC: Volume 14, No. 2, March/April 1960. Guest Art-Director for this issue of Print was Jack Golden. Perfect bound and side stapled thick printed wrappers with fold-out cover. 100 pp. Illustrated articles and advertisments. Multiple paper stocks. Interior unmarked and clean. Wrappers lightly rubbed and worn. A very good copy.

8.5 x 11 face-stitched magazine with 100 pages of editorial content and advertising. Print was devoted to showcasing the best in American Graphic Design, circa 1959. For this goal, the Publishers used a wide variety of paper stocks and printing styles for each issue. Print also had the radical idea of having a Guest Art Director design each issue, thus insuirng the magazines' fresh look. Print from the mid-to-late  1950s remind me of Herbert Spencer's Typographica, but without the cultural pretensions of the English magazine. Print was meat and potatoes compared to Spencer's elegant souffles.

Contents finclude:

  • bound in paper sample design by Ladislav Sutnar
  • people in print
  • CCA's Goal: New Way to Express New Material: John Massey
  • Annual Report Special Features: featuring work by Paul Rand, Lester Beall, Louis Danziger, and many others. Includes all aspects of Annual Report Design, paper, typography, etc.
  • books
  • letters

PRINT started out under the auspices of William Rudge and played a significant role in the fine press and typographic movements in the mid- twentieth century. Each issue of this beautifully-designed and printed quarterly magazine stands as an essential reference for the private press and fine printing activity of the period.