GRAPHIS 73
Walter Herdeg [Editor]
Walter Herdeg [Editor]: GRAPHIS 73. Zurich: Graphis Press 1957. Volume 13, No. 73, 1957. Original edition. A very good original magazine: wrappers lightly spotted and page edges lightly yellowed. Cover design by Le Corbusier.
9.25 x 11.75 magazine with 90 pages of b/w and color examples of modern graphic design, circa 1957. Text in in English, French and German. Graphis was (and still is) one of the most important and influential European graphic design publication. Graphis has been revered for its artistic presentation, impeccable design, and exemplary production qualities. Global in scope, Graphis is a compelling record of the most significant and influential communication work being produced today. In visually driven articles, Graphis beautifully presents the best work produced internationally in Graphic Design, Advertising, Branding & Identity, Illustration, Publishing, Packaging Design, Typography and Photography. with a focus on modern European designers. Graphis’s most influential and groundbreaking years were from the 1940s to the mid-1960s.
Issue 73 of Graphis magazine features the following articles: Le Corbusier, written by Dr. Hans Curjel; Polish Posters, by Henryk Szemberg; Ancient Peruvian Art, by Prof. Dr. H.D. Disselhoff; The Compleat Imbiber, by Charles Rosner; Record Cover Designs, by Robert M. Jones; The Kalighat Bazaar Paintings, by W.G. Archer; The International Language of the Trade Mark, by Franz Hermann Wills; and International Design Conference Aspen, Colorado, by W.M. de Majo. In addition, profiled artists include Bruno Caruso, written by Manuel Gasser; and Pierre M. Comte, by Francois Stahly.
- Le Corbusier (Dr. Hans Curjel) : 16 pages and 47 color and b/w images of artwork, sculpture and architecture.
- Polish Posters (Henryk Szemberg): 10 pages and 35 images by Henryk Tomaszewski, Jan Mlodozeniec, Roman Cieslewicz, Waldemar Swierzy, Wojciech Zamecznik, Jan Lenica, Tadeusz Jodlowski, Henryk Chmielewski, Wojciech Fangor, Jerzy Srokowski, etc.
- Ancient Peruvian Art (Prof. Dr. H.D. Disselhoff)
- The Compleat Imbiber (Charles Rosner)
- Bruno Caruso (Manuel Gasser)
- Pierre M. Comte (Francois Stahly)
- Record Cover Designs (Robert M. Jones): 8 pages and 45 images by Andy Warhol, Saul Bass, Joseph Low, Leo Lionni, etc.
- The Kalighat Bazaar Paintings (W.G. Archer)
- The International Language of the Trade Mark (Franz Hermann Wills)
- International Design Conference, Aspen, Colorado (W.M. de Majo)
- Book-Review/Bucher-Chronik
These periodicals are much harder to find than the well known Graphis Annuals, which are essentially pictorial “best of” collections and lack the depth and text of the originals. These publications are also more valuable as they are the original documents. Many of the articles are written by important artists, critics and scholars.