PM
April 1936
Robert L. Leslie and Percy Seitlin [Editors]
Robert L. Leslie and Percy Seitlin [Editors]: PM [An Intimate Journal For Art Directors, Production Managers, and their Associates]. New York: The Composing Room/P.M. Publishing Co., Volume 2, No. 8: April 1936. Original edition. Slim 12mo. 4 color process cover by some guy named Van Gogh. 36 pp. Illustrated articles and advertisements. Multiple paper stocks. Wrappers lightly spotted. Page 13/14 loose and laid in. Trimming error resulting in a snag to a single pages’ fore edge. A very good copy.
5.5 x 7.75 saddle-stitched Digest with 36 pages of articles including a 4-page color insert stitched in and a weird review of the Museum of Modern Art's Cubism and Abstract Art exhibition.
Contents:The 500th Anniversary of Printing; Printing, A Machine Art by Lewis Mumford; Photography Today by Alfred A. Cohen; Brief Dictionary of Photographic Terms; The Artists Guild; Editorial notes; The Roman Alphabet; Solving the Shrinkage Problem; Multilith (w/ 4-page color insert stitched in),; PM Shorts; Four Flights up to Dadaism; Vincent Van Gogh; and Book Reviews.
PM magazine was the leading voice of the U. S. Graphic Arts Industry from its inception in 1934 to its end in 1942 (then called AD). As a publication produced by and for professionals, it spotlighted cutting-edge production technology and the highest possible quality reproduction techniques (from engraving to plates). PM and A-D also championed the Modern movement by showcasing work from the vanguard of the European Avant-Garde well before this type of work was known to a wide audience.