PM
May 1937
Robert L. Leslie and Percy Seitlin [Editors]
Robert L. Leslie and Percy Seitlin [Editors]: PM [An Intimate Journal For Art Directors, Production Managers, and their Associates]. New York: The Composing Room/P.M. Publishing Co., Volume 3, No. 9: May 1937. Original edition. Slim 12mo. Printed stapled wrappers. 48 pp. Illustrated articles and advertisements. Multiple paper stocks. Original 3-color cover design by Howard Willard. Wrappers lightly toned, but a nearly fine copy.
5.5 x 7.75 saddle-stitched Digest with 48 pages of articles including a profile of Marcel Jacno, Functional Color by Faber Birren, the Work of LeRoy Appleton, a History of Monotype, and industry news, trade ads and more.
A-D Shorts mention Kurt H. Volk , Design Laboratory - WPA Project.
Marcel Jacno taught advertising at the Ecole Techniques de Publicite in Paris and at the Ecole de L‘Union des Arts Decoratifs. In 1937 he designed the hall of the graphic arts museum at the Paris Expo. He designed several fonts for the type foundry Deberny and Peignot, including Le Film (1934), Scribe (1937), Jacno (1950) and Chaillot (1954). He was a designer for Shell, Gauloises, Teatre National Populaire and for the movies where he designed lettering for screen titles.
PM magazine was the leading voice of the U. S. Graphic Arts Industry from its inception in 1934 to its end in 1942 (then called AD). As a publication produced by and for professionals, it spotlighted cutting-edge production technology and the highest possible quality reproduction techniques (from engraving to plates). PM and A-D also championed the Modern movement by showcasing work from the vanguard of the European Avant-Garde well before this type of work was known to a wide audience.