DESIGN QUARTERLY 72
TOWARD THE FUTURE
John McHale [Author] and Peter Seitz [Editor and Art Director]
John McHale [author] and Peter Seitz [editor and art director]: DESIGN QUARTERLY 72: TOWARD THE FUTURE. Minneapolis, MN: Walker Art Center, 1968. First edition [Number 72, 1968]. Slim quarto. Printed stapled wrappers. 36 pp. 34 black and white illustrations. Errata slip laid in. Interior unmarked and very clean. Out-of-print. Light wear overall, but a nearly fine copy.
8.5 x 11 staple-bound magazine with 36 pages and 34 black and white illustrations. From the introduction: "John McHale . . . is Executive Director for the World Resource Inventory, a study group concerned with the future utilization of man's resources. Various private, industrial and governmental study groups such as the World Resource Inventory are developing new materials and an ecological approach to the design of our cities and industrial outputs."
Includes work by General Motors, Jacques-Yves Cousteau, the U.S. Navy, American Submarine Co., International Hydrodynamics Co. and Westinghouse among others.
Design Quarterly began as Everyday Art Quarterly, published by the Walker Art Center in Minneapolis starting in 1946. The editorial focus aimed to bring modern design to the masses through thoughtful examination of household objects and their designers. Everyday Art Quarterly was a vocal proponent of the Good Design movement (as represented by MoMA and Chicago's Merchandise Mart) and spotlighted the best in industrial and handcrafted design. When the magazine became Design Quarterly in 1958, the editors assumed a more international flair in their selection of material to spotlight.