EVERYDAY ART QUARTERLY 15 [A Guide to Well Designed Products]. Minneapolis: Walker Art Center, Summer 1950.

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EVERYDAY ART QUARTERLY No. 15
A Guide to Well Designed Products

Hilde Reiss [Editor], John Szarkowski [Staff Photographer]

>Hilde Reiss [Editor], John Szarkowski [Staff photographer]: EVERYDAY ART QUARTERLY [A Guide to Well Designed Products]. Minneapolis: Walker Art Center; Issue No. 15, Summer 1950. First Edition. Slim quarto. Stapled wrappers. 20 pp. Illustrated articles and minimal advertising. Interior unmarked and very clean. A very influential publication and quite uncommon. A very good copy.

8.5 x 11 softcover magazine with 20 pages and 40  black and white images. This issue of Everyday Art Quarterly offers a magnificent snapshot of the blossoming  modern movement after World War II. A very desirable, truly amazing vintage publication in terms of form and content: high quality printing and clean, functional design and typography and excellent photographic reproduction make this a spectacular addition to a midcentury design collection. Highly recommended.

Contents: 

  • THE TRADITION IN GOOD DESIGN TO 1940:  includes work by Michael Thonet, Bruno Mathsson, Raymond Loewy, Eero Saarinen, Conant Ball, Alvar Aalto, Walter von Nessen, James Prestini, Charles Eames and others.
  • Everyday Art in the Magazines: articles about modern design published in such magazines as "Arts & Architecture, Interiors, Progressive Architecture" and others.
  • Addresses: Contact information for all of the designers and manufacturers profiled in this issue.

Everyday Art Quarterly was published by the Walker Art Center in Minneapolis starting in 1946. The editorial focus aimed to bring modern design to the masses through thoughtful examination of household objects and their designers. Everyday Art Quarterly was a vocal proponent of the Good Design movement (as represented by MoMA and Chicago's Merchandise Mart) and spotlighted the best in industrial and handcrafted design. When the magazine became Design Quarterly in 1958, the editors assumed a more international flair in their selection of material to spotlight.

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