EVERYDAY ART QUARTERLY No. 9
A Guide To Well Designed Products
Hilde Reiss [Editor], John Szarkowski [Staff Photographer]
Hilde Reiss [Editor], John Szarkowski [Staff Photographer]: EVERYDAY ART QUARTERLY [A Guide To Well Designed Products]. Minneapolis: Walker Art Center, Fall 1948, Number 9. Original edition. Slim quarto. Thick photo illustrated stapled wrappers. 16 pp. 57 black and white images. Illustrated articles and advertisements. A very influential publication and quite uncommon. White wrappers rubbed and vertically creased [from mailing?]. Typed address to rear panel, but a very good copy.
8.5 x 11 softcover magazine with 16 pages and 57 black and white images. This issue of Everyday Art Quarterly offers a magnificent snapshot of the blossoming modern movement after World War II. A very desirable, truly amazing vintage publication in terms of form and content: high quality printing and clean, functional design and typography and excellent photographic reproduction make this a spectacular addition to a midcentury design collection.
- EVERYDAY ART OUTDOORS: Outdoor items for work and play. Includes designs by Marion Brawley, Franziska Porges Hosken and many others.
- GREETINGS: Holiday Cards designed by Karl Koehler, Saul Steinberg, Ruth Reeves for the AAG, Hans Moller, Carlis and Frederiksen, Paul Klee, Chiko, Franz Altschuler, etc.
- Product Review: Chairs by Ferrari Hardoy and Allan Gould; Play Pen by Trimble Nurseryland Furniture.
- Everyday Art In The Magazines: articles about modern design published in such magazines as Arts & Architecture, Interiors, Progressive Architecture and others.
- Addresses: Contact information for all of the designers and manufacturers profiled in this issue.
- INDEX FOR NOS. 1 THROUGH 8
Everyday Art Quarterly was published by the Walker Art Center in Minneapolis starting in 1946. The editorial focus aimed to bring modern design to the masses through thoughtful examination of household objects and their designers. Everyday Art Quarterly was a vocal proponent of the Good Design movement (as represented by MoMA and Chicago's Merchandise Mart) and spotlighted the best in industrial and handcrafted design. When the magazine became Design Quarterly in 1954, the editors assumed a more international flair in their selection of material to spotlight.