IDEA 53 International Design Annual
Internationales Jahrbuch Für Formgebung. Annuaire International Des Formes Utiles
Gerd Hatje [Editor]
Gerd Hatje [Editor]: IDEA 53 [International Design Annual. Internationales Jahrbuch Für Formgebung. Annuaire International Des Formes Utiles]. Stuttgart: Verlag Gerd Hatje GmbH, 1952. First edition. Trilingual English/German/French edition. Quarto. Gray cloth embossed and stamped in gray. Photo illustrtaed dust jacket. Black endpapers. 129 pp. 373 black and white photographs. Multiple paper stocks. Printed blue jacket uniformly sunned to spine with slight lightening to front and rear panels, otherwise a fine, fresh copy. An exceptionally clean and fresh copy.
8.75 x 11.75 hardcover book with 129 pages and 373 black and white photographs, a remarkable survey illustrating the best modern industrial design, circa 1952. Includes examples of china, ceramics, pottery, plastics, glass, wood, textiles, metal, small mechanical and household appliances, housewares, radios, communication equipment, lamps and clocks -- everything the burgeoning postwar middle class could possibly want.
The uncredited design -- as well as the tightly curated selection -- make this volume one of the best of the period. An extraordinarily useful reference volume, as well as a genuinely beautiful period object.
- Contributor's biographical notes
- Introductory essays:
- "Beauty from function and as function" by Max Bill
- "Taste at the turning point" by Paul Reilly
- "Industrial design in Italy" by Alberto Rosselli
- "Industrial design in America" by Herwin Schaefer
- Illustrations:
- China And Pottery: 42 images
- Plastics: 15 images
- Glass: 103 images
- Wood: 18 images
- Textiles: 33 images
- Metal: 28 image
- Small Mechanical Appliances: 18 images
- Household Appliances: 55 images
- Communication: 27 images
- Lamps: 67 images
- Clocks: 7 images
- Index of Manufacturers, Designers and Photographers
Includes work by Louis Adelborg, Allan Adler, John Andersson, B. B. P. R. Architetti, Hans Bergstrom, Sigvard Bernedotte & Acton Bjorn, Max Bill, Sol Bloom, Mel Bogart, Jan Bontjes Van Beek, Alexey Brodovitch, Ronald Brookes, Joseph Burnett, W. H. Buschmann, Lawrence Byron, Achille, Livio & Pier Giacomo Castiglioni, Luther Conover, A. D. Copier, James Harvey Crate, Freda Diamond, Henry Dreyfuss, Fred Dries, Cuno Fischer, R. N. Fitton, Berndt Friberg, Robert Gage, Walter Gahlert, Abram Games, Lester Geis, A. W. Geller & Marion Geller, Josef Gerber, Hermann Gretsch, Tilly Haderek, Friedrich Hahn, Edward Lad, John Hays Hammond, Jr., Karl Gustav Hansen, Edith Heath, Aage Helbig Hansen, Erik Herlow, G. Herzog, Margaret Hildegrand, Kenneth Holmes, Gottfried Honegger-Lavater, Keith Hovis, James Hvale, Anthony Ingolia, Caleb Jackson, Finn Juhl, Wilhelm Kage, Archie Kaplan, Juliet & Gyorgy Kepes, Staatliche Fachschule Fur Korbflechterei, Hildegard Kunigk, Kunstwerbeschule Zurich, Fritz Landwehr, E. M. Lane, Stig Lindberg, Vicke Lindstrand, Vera Liskova, Heinz Loeffelhardt, Rayomond Loewy, Rudolf Lunghard, Greta Magnusson-Grossmann, Johann Maier, A. Magiarotti, Bruno Mauder, George Meek, F. Meydam, Peter Moro, Peter Muller-Munk, Keith Murray, George Nelson, Harald Nielsen, Marcello Nizzoli, Isamu Noguchi, Eliot Noyes, Edvin Ollers, Gustav Ospelt, Sigurd Persson, Trude Petri, Gio Ponti, N. R. G. Poynton, James Prestini, David Pye, Paul Rand, A. Burgess Read, Joel Robinson, T. H. Robsjohn-Gibbings, Ben Rose, Irving Rose, Bernard Rudofsky, William Russell, Gino Sarfetti, J. H. Schmidt, B. M. Schottlander, Gaby Schreiber, Gretel Schulte-Hostede, Regina Schweizer, Seguso, Ben Seibel, Henning Seidelin, Trudi & Harold Sitterle, Don Smith, L. A. Smith, Sidney Spielman, Josef Stadler, Bob Stocksdale, Gerda Stromberg, Richard Sussmuth, Victor Taylor, George Thompson, Anna-Lisa Thompson, Gerald E. Thurston, A. F. Thwaites, Bjorn Tragardh, Gunter Trieschmann, Kurt Versen, V. Vigano, A. Vitali, Wilhelm Wagenfeld, Dickman Walker, C. E. Waltman, Th. A. Winde, A. H. Woodfull, Russell Wright, and Eva Zeisel.