INTERIORS + INDUSTRIAL DESIGN March 1950. New York: Whitney Publications, Volume 109, no. 8.

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INTERIORS + INDUSTRIAL DESIGN
March 1950

Francis de N. Schroeder [Editor]

Francis de N. Schroeder [Editor]: INTERIORS + INDUSTRIAL DESIGN. New York: Whitney Publications [Volume 109, no. 8].  March 1950 .  Original edition.  Slim quarto. Perfect bound and sewn printed illustrated wrappers. 156 pp. Illustrated articles and trade advertisements. Wrappers lightly worn and soiled. Interior unmarked and very clean. Cover by Grisha.  A very good or better copy.

9 x 12 magazine with 192 pages of color and black and white examples of the best modern American interior and industrial design, circa 1950 -- offering a magnificent snapshot of the blossoming modern movement after World War II. A very desirable, vintage publication in terms of form and content: high quality printing and clean, functional design and typography and excellent photographic reproduction make this a spectacular addition to a midcentury design collection. Highly recommended.

  • Letter From Eva Zeisel Commenting On The 'Schmoo' Controversy.
  • For Your Information: Displayon The Avenue: Bon Marche, The White House, Macy's, Denver; Akron Art Institute;  etc.
  • Jeanne Reynal, Mosaicist. 6 Pages Photographed By Arthur Drexler. Includes a collaboration with isamu Noguchi!
  • 3 Judgements: Good Design At The Merchandise Mart, With Candid Photo Of Ray And Charles Eames, Edgar Kaufmann, Harry Weese, Alexander Girard, Sargent Shriver, Mr. Taka [Eames Assistant] And Others. Very Cool Indeed. Includes Multiple Installation Photographs Credited To Charles Eames. Work By Herman Miller, Edward Wormley, William Armbruster, Van Keppel-Green, Allan Gould, Eero Saarinen, Ray Komai, Russel Wright, Thonet, Ray Eames, Stig Lindberg, Etc.
  • 3 Judgements: The A. I. D.'s Jury Commends And Comments. Ross Litell, William Katavolos And Douglas Kelley; Geraldine Funk; A. W. Geller & Goerge Nemeny; Joseph Carreiro; Frannie Dressel; Philip Johnson; Emily Selkirk.
  • 3 Judgements: Moma Low-Cost Furniture Internatinal Competition. Photgraph Of The Winners {Charles Eames, Alexey Brodovitch, Don Knorr, James Prestini, Robin Day, etc.] And Work By Charles Eames, Don Knorr, Davis Pratt, And Clive Latimer & Robin Day.
  • I. M. Pei Residence, Photographed By Arthur Drexler
  • Ico Parisi Designs The Libreria Dello Stato, Milan.
  • The New Fabrics: Greta Magnusson Grossman, Knoll, Ben Rose, Ruth Adler, Benjamin Baldwin And William Machado,  etc.
  • In The Showrooms / Furniture News: Carter Winter, Irving Sabo, Paolo Chessa and Ray Komai; Paul Frankl; Edward Wormley; Paul McCobb; Eva Zeisel; Jens Risom; Harold Schwartz; Baker Furniture; Mason-Art; Lehigh; Alexander Styne; S. H. Vakassian; Van Keppel-Green; Molla; Pipsan Saarinen-Swanson; Paul Laszlo; etc.
  • Merchandise Cues: Arundell Clarke; Shades By Henri; Edwin Jackson; etc.
  • Advertisements For Knoll Associates, Good Design At The Merchandise Mart, Laverne, Raymor, Paul Frankl For Johnson, Dunbar, Pascoe, Herman Miller, Harvey Probber, Century Lighting Half-Page Ad By Paul Rand,  Howard Miller, Kurt Versen, etc.
  • And much more.

George Nelson famously served as Editorial contributor to Interiors, where he used the magazine as his bully pulpit for bringing modernism to middle-class America. Interiors was a hard-core interior design publication, as shown by their publishing credo: "Published for the Interior Designers Group which includes: interior designers, architects who do interior work, industrial designers who specialize in interior furnishings, the interior decorating departments of retail stores, and all concerned with the creation and production of interiors-- both residential and commercial."

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