INTERIORS
November 1954
Olga Gueft [Editor]
Olga Gueft [Editor]: INTERIORS. New York: Whitney Publications, Volume 114, no. 4, November 1954. Original edition. Slim quarto. Perfect bound and sewn printed illustrated wrappers. 172 pp. Illustrated articles and trade advertisements. Cover by Roberto Mango. Wrappers lightly worn and soiled, but a very good or better copy.
9 x 12 magazine with 172 pages of color and black and white examples of the best modern American interior and industrial design, circa 1954 -- offering a magnificent snapshot of the blossoming modern movement after World War II. A very desirable, vintage publication in terms of form and content: high quality printing and clean, functional design and typography and excellent photographic reproduction make this a spectacular addition to a midcentury design collection. Highly recommended.
Contents include:
- Interiors' Report on the Tenth Triennale of Milan
- The People and the Palazzo of the Triennale: the Executive Board included Carlo di Carli, Marco Zanuso, Lucio Fontana, Mario Radice and Attilio Rossi
- Industrial Design in Chiaroscuro: includes work by Achille and Pier Castiglioni, Roberto Menghi, Alberto Nizzoli,
- Interiors for Housing Projects by Vito Latis
- Exhibition of Single Pieces of Furniture: exhibit design by Franco Albini and Franca Helg [includes work by Gregotti, Meneghetti and Stoppino, Carlo di Carli and Osvaldo Borsani]
- Interiors Using Stock Furniture: includes work by Vico Magistretti, Gio Ponti, Marco Zanuso and Magistretti, Dominioni, Casati, Gardella and Righini
- Housing, Building Materials, and Mountain Architecture: includes work by Carlo di Carli, Mario Cereghini, Gian Luigi Reggio and Eugenio Gentili
- Salone D'Onore -- Hall of Honor [exhibit design by Franco Albini and Franca Helg with work by Gio Ponti among others]
- Merchandise -- Selection of Glass and Ceramics [exhibit design by Alberti and Favre with work by Carlo Ramous, Giovanni Gariboldi and Ercole Barovier]
- The Foreign Sections: includes Spain [with work by Manuel Suarez Molezun, Ramon Vazquez Molezun, Amadeo Gabino Ubeda and Chillida]; Scandinavia [with work by Tappio Wirkkala, Eva Brummer, Lisa Johnson Pappe, Yki Nummi, Finn Juhl and Ragnar MyreGrete Falk among others]; Belgium/Holland [with work by Andre de Poerck]; Switzerland [with work by Michel Peclard and J. Penraat]
- The Park, and Street Aesthetics
- The Children's Labyrinth [Architects: Belgiojoso, Peressutti, Rogers; Murals: Saul Steinberg; Mobile: Calder]
- The Geodesic Domes from the U.S.A. [Domes by Buckminster Fuller; Assembly by Roberto Mango, Shoji Sadao, Zane Yost; Interiors by Roberto Mango]
- BBPR: First article in a new series on ranking designers of our time
- Banfi, Belgiojoso, Peressutti and Rogers: history of the firm and review of its work [8 pages with 26 b/w illustrations]
- Olivetti, New York: first important assignment carried out in the United States by the architects from Milan [8 pages with 21 b/w illustrations]
- Vintage advertisements for Boris Kroll, Jens Risom Design, Albano, Lightolier, Paul McCobb for Directional, Harvey Probber, Knoll, Herman Miller, M. Singer and Sons, Swedish Modern, VKG, George Tanier, Thonet, Jack Lenor Larsen, Georg Jensen, Finland House Lighting, Denst and Soderlund Wallpapers and Kagan-Dreyfuss.
George Nelson famously served as Editorial contributor to Interiors, where he used the magazine as his bully pulpit for bringing modernism to middle-class America. Interiors was a hard-core interior design publication, as shown by their publishing credo: "Published for the Interior Designers Group which includes: interior designers, architects who do interior work, industrial designers who specialize in interior furnishings, the interior decorating departments of retail stores, and all concerned with the creation and production of interiors-- both residential and commercial." [interiors_2019]